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The 80's were definitely the golden years of video game advertising. Because there were so many different companies competing for the gamer's dollar, commercials often had to be over the top and memorable to catch a potential customer's eye.
Join us on the flip side as we look at some ads from the king of early 80's gaming, Atari.
Before they appeared on the NES, the Mario Brothers made their console debut in a home version of the Mario Bros arcade game. This commercial also featured the first appearance of Luigi. Yes, that's right, that short fat plumber in the red shirt is supposed to be Luigi. Either this was a very early version of what Luigi was supposed to look like, or he just really let himself go in the early 80's.
Poor Biff, all he wanted to do was take a nice Sunday drive with the family when suddenly the Hand of God, which looks like it came straight out of Monty Python, picks the family car up and dumps them into some sort of go-kart death race. Maybe if Biff and his family had stayed home and played some Pole Position, this tragic scene could have been avoided.
This must have been how Atari stayed on top of the market for so long. Instead of constantly having to come up with great games, all they needed to do was threaten bodily harm on anyone who didn't play their products. You say you don't want to play Atari? Biff said the same thing too, and look what happened to him.
This is why the 80's were so awesome. Not content with a simple commercial, Atari put together an elaborate song and dance number for Dig Dug. Forget Thriller, the Dig Dug Dance was the greatest music video of the decade. We can only hope that this awesome song ends up in a future version of Ouendan.
That kid has no idea what he's getting himself into. Just because some mysterious creature that lives in the chicken coop tosses a game at you doesn't mean that you should just go and plug it in.
What's really amazing about this ad is that it manages to show gameplay from ET that doesn't stink. Clearly the makers of this commercial must have had access to a version of ET that the general public never got to play.
That's all for this episode of the Video Game Commercials Hall of Fame. Stay tuned for future installments as we dig up more buried treasure from gaming's early years!

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Comments
http://gameads.gamepressure.com/tv_games_commercials.asp
Perhaps that will assist you in future endeavors. It knows all.
Posted by: Sir Nicholas Schram | April 24, 2007 11:03 AM